Online Seller Advantage
Imagine an open house with a million buyers. Now it's a reality!
Today, more than 80% of homebuyers conduct part of their home search online. That's up from 41% five years ago. Now we can showcase our commitment to the Web and gain a powerful marketing edge with Prudential Real Estate's Online Seller Advantage.
Online Seller Advantage is a leading edge Internet technology tool that distinguishes our listings from competing properties and maximizes exposure to qualified buyers. This state-of-the-art tool equips you with proof that Prudential Real Estate is leading the way for consumers on the Web.
Online Seller Advantage distinguishes in 3 areas:
- Creative Presentation Reports, demonstrating precisely the type of Web activity your property experiences on Prudential.com and on Yahoo! Real Estate.
- Provides ongoing email communications to sellers, itemizing detailed activity on their home and neighborhood activity on new and competing listings.
- Add the new exclusive Yahoo! sign rider to your yard sign. The sign rider contains a unique Web ID for an efficient way prospective buyers will see your Featured property details, branded with contact information on our website. For Online Seller Advantage subscribers only.
Buyers Use the Web
Use of the Internet to search for a home continues to rise, increasing from only 2 percent in 1995 to 84 percent of buyers in 2007.
Source: The 2007 National Association of REALTORS® Profile of Home Buyers and Sellers
Yahoo Property Search
Truly, the most impactful and powerful marketing tool offered in the real estate industry since the inception of the Internet. With the power of Prudential, Yahoo! and PrudentialVision.com, nobody can do what prudential can do. Prudential Real Estate, the future of real estate… Now.
Resources
Education Center
The Education Center includes articles about selling real estate.
Real Estate Dictionary
This comprehensive dictionary provides you with important definitions for the industry's common and not-so-common terms, acronyms and jargon.